Client: St Joseph Communications, Media Group
Role: Graphic Designer
Problem: People have pre-existing notions about what Canadian Business is as it’s been around since 1928.
Insight: The new CB audience engages with products/services that reflect their values and aspirations.
Solution: Position Canadian Business as an aspirational identity and community.
Print Magazine and Digital Advertisements
Event Branding
Sales Deck
Credits
Creative Director: Vanessa Wyse
