The Ryerson Marketing Conference - DIVERGE

Role: Art Director

At Toronto Metropolitan University (formerly Ryerson University), we created an immersive virtual experience that brought students to the forefront of the marketing industry, designed to break away from the conventional and truly reflect the diverse range of marketing sectors.

Leading a team of designers, we focused on crafting an engaging environment where students could connect with professionals, explore different marketing disciplines, and gain insights from industry leaders. The conference served as a dynamic platform for students to learn, ask questions, and build valuable connections with experts shaping the future of marketing.

Promotional Launch Video

Social Media

Social Media

Digital Handbook

Digital Experience

3 Days. 5 Inspirational Keynote Speakers. 4 Interactive Industry Workshops. 3 Powerful Panels. 2 Spectacular Socials. 1 Cutting-edge Case Competition.

Results

57,469 Impressions, 348 Event Attendees
Across 11 Countries 14 Universities

Credits
Creative Partner: Rocky Cheung
Designers: Manuel Hariman, Curtis Dizon, Camille Llena, Grace Hickey
Strategists: Jessalyn George, Zerlina Lac, Omar Masri, Annie Limbana

Brian Du art director & designer
abriandu@gmail.com
778 712 8221
© brian du 2023